Adaptive Search Engine Optimization
You could have the best website in the world, however if potential customers can’t find you on the Internet, you do not exist.
Over the years Google and other search engines have invested billions of dollars to enhance the user experience ensuring that people find relevant information during their searches. You cannot afford to get Search Engine Optimization (SEO) wrong as it can easily have an exponentially negative impact on your business. If a digital agency promises your company first page Google rankings in a few weeks – our advice is to ‘run’ and fast. With Google updating their search algorithm roughly 500-600 times per year; agencies will not outsmart or ‘beat’ the algorithm. If Google suspects you’re trying to ‘cheat’ the system, your punishment could be digital death – like Al Capone, they will make you disappear..
Over the years Google and other search engines have invested billions of dollars to enhance the user experience ensuring that people find the most relevant answers to their questions.
Since 2000, Google has updated its search engine algorithm approximately 500-600 times per year
To help our client’s future-proof their businesses and maximize online Return on Investment (ROI), we have worked with our global partners to develop an SEO methodology that aligns with Google’s recommended best practices. We call this new methodology AdaptiveSEO™ and as its name suggests, it is designed to adapt to the evolving and sometimes unexpected changes in search algorithms. This eliminates any potential risks and penalties for using bad SEO tactics.
AdaptiveSEO™ is an intelligent way to ensure your business is always found on the Internet without the inherent downside risks from algorithm changes.
