LinkedIn Training

Learn how Social Media Can Transform Your Selling Strategies

If any of these questions are resonating with you, it may be time to ditch your cold calling scripts and re-evaluate yourcurrent, more “traditional” selling tactics.

Using social media for lead generation, or what we like to call “Social Selling”, is where the most successful sales reps are concentrating their efforts in today’s extremely competitive landscape. That’s because innovative sales managers understand that consumers are primarily starting their buying process online. And more importantly, this buying process is happening with or without the guidance of your sales reps. So if your sales reps are not online and leveraging social media sites like LinkedIn to build and promote their personal sales expertise, they could be losing sales opportunities they didn’t know they had.

WSI’s Social Selling Mastery Course

At WSI we want to help teach your sales reps how they can be adding value to this social buying cycle and transform the way they sell, so they can help provide true insight throughout the buyer’s journey and ultimately win your company more business.

With our 12-Module Social Selling Training program, we’ll teach your sales professionals how to:

Optimize their Social Profiles
Develop a roadmap of their ideal buyer persona
Learn to share and curate valuable content
Social Listening – monitor social channels for Trigger Events
Teach the “Sphere of Influence” and “Priority Shifting” strategies
Build a GUARANTEED Social Lead Generation program
Develop powerful, internal Assets to drive internal leads
Connect these Assets to a Social Selling campaigns for lead conversion
Use Social Selling for Competitive Intelligence
Integrate Advanced Social Selling tools to amplify lead generation efforts

If you want to be able to adapt and stay relevant with today’s consumers, your sales reps need to become a hybrid of traditional sales (phone, email and voicemail) mixed with a strong social presence, social clout and thought leadership.